What Do Korn and The Backstreet Boys Have in Common?

They’re both boycotting BP oil. Big Hassle, the agency that represents The Backstreet Boys, sent us this pitch today.


BACKSTREET BOYS SUPPORT FELLOW MUSICIANS IN BP BOYCOTT

The Backstreet Boys join popular hard rock band KORN to boycott the purchase of BP oil. Currently on a 35+ North American tour in support of their new album, THIS IS US, BSB promises to embark on a BP free tour.

“I’m devastated by what I’ve seen first hand and on the news” says Nick Carter.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in