Try ‘Pitching’ This Blogger

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By Joe Ciarallo

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13-year old blogger Tavi Gevinson is one of the “it” bloggers at Fashion Week in New York.

Her blog, Style Rookie, is getting decent traffic, according to Compete, but she is also the center of a slew of media coverage, as Gawker points out.

Perhaps Tavi is an easier “pitch,” as she is new to the game and more likely to gush over new-found access and internet micro-fame than her more seasoned counterparts.