[Opening Pandora’s genetic box: The silver box and USB drive you receive from Knome when you pay to have your DNA sequenced]
The account wins in this edition of Spin the Agencies of Record include a personal genomics company, a right-of-return youth organization, a sign company, a private equity firm, and clean tech business association:
Vennefron Signs & Graphics saw the writing on the wall in hiring the Eisen Marketing Group
Sterling Communications cracks the code for personal genomics company. For $100,000 they’ll sequence and analyze your DNA. Professor Henry Louis Gates and his father are signed up for the service, as part of the new PBS special.
The Colorado Cleantech Industry Association (CCIA) made other regional firms absolutely green with envy by hiring Absolutely PR