Chipotle has chosen digital agency Rokkan for a variety of projects in 2011 including development of the restaurant chain’s digital marketing, online sales infrastructure, and brand development. Rokkan was also recently selected by Stolichnaya as the vodka brand’s AOR. Information on that account win on AgencySpy.
Tara Ink has announced 12 new clients including Carlos by Carlos Santana, a line of footwear inspired by the famous musician; franco PIANEGONDA, a line of Italian jewelry; and the Grove Isle Hotel & Spa, a private island resort in Miami’s Coconut Grove area.
5WPR has two new clients. The firm was selected as AOR for W.R.K., which stands for “Work. Rest. Karma.” The firm will help to launch the menswear brand with efforts including media relations, social media and digital outreach, and CSR efforts. 5WPR also announced that it’s working with VOGA Italia Wines.
The HEAVYWEIGHTS, a consulting firm for healthcare companies and other businesses, has selected B-to-B PR firm Clarus Communications to build brand awareness and drive sales.