This month marks the tenth anniversary of the Public Relations Society of America’s Code of Ethics. Values highlighted in the code include advocacy (“We serve the public interest by acting as responsible advocates for those we represent.”); honesty (“We adhere to the highest standards of accuracy and truth in advancing the interests of those we represent and in communicating with the public.”); and expertise (“We advance the profession through continued professional development, research, and education.”).
In celebration, PRSA is hosting weekly “Tweet Chats” through September, ethics discussions will be taking place on the PRSAY blog, and the fall issue of The Strategist (which is now available in a digital flipbook) will take a look back.
How has the Code of Ethics impacted you, your firm, and the industry? Feel free to add your thoughts to the comments.