Hollywood Now Paying Attention to the Audience

True Grit, the latest Coen brothers film that debuted in theaters on Christmas, is a hit. Why? One of the film making brothers Joel Coen tells the New York Times he has no clue. But the paper’s reporter Michael Cieply writes about two possibilities.

The first – The middle of the country, which is often neglected in artistic matters, is fueling enthusiasm for the film. “While it has performed best in a pair of theaters in Los Angeles and New York, its Top 20 markets have included Oklahoma City; Plano, Tex.;