Communicating the Fort Hood Shootings
Amid the worst shooting on a U.S. military base in history, the Pentagon, Department of Defense, Department of Homeland Security, and FBI face the challenge of balancing a public hungry for up to the minute news with making sure they always have 100% correct information.
This was the first major news event in which media organizations used Twitter lists to get the news out. The Austin American-Statesman was among the first to set up a list.
PRNewser
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in