CMO Council to Launch ‘PeerSphere’ in Q4

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By Tonya Garcia Comment

The CMO Council will launch a new publication that will be available on the Web, via iPad and other tablet, in print, and on your mobile device on December 1.

PeerSphere will reach 60,000 marketers around the world and 2,000 syndication partners with case studies, CMO interviews, opinion articles and other content.

The first issue will feature an interview with the president of Safeway’s marketing group, a look at Mastercard’s strategy for its sponsorship of the Rugby World Cup in New Zealand, and an international marketing feature with marketing sources from the Middle East.

PeerSphere will be published quarterly.