B-M Launches Burson Campaigns
Burson-Marsteller has launched Burson Campaigns, a corporate issues management division that will be based in Memphis, TN. Areas of expertise will include corporate reputation and business development.
The group will be led by Maury Lane, previously the director of issues, crisis, and public affairs comms at FedEx, which is also based in Memphis. He was also president and principal at Hill Country Communications, which specializes in PR for the hi-tech, telecom, and manufacturing areas, and public affairs.
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