Apple Launches iPad To Deafening Hype
Apple officially launched its long awaited tablet device today, the iPad. As with most Apple product launches in recent memory, the media coverage and hype has reached a deafening level.
The notoriously secretive Apple PR department managed the launch with no major leaks — except for one to The Wall Street Journal — which was rumored to be intentional.
We’ll wait and see as the official product reviews come in, but as of now, Apple is stealing attention from President Barack Obama himself, as he prepares for tonight’s State of the Union address.
Our sibling blog eBookNewser has been chronicling
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in