Heineken Delivers the Party to You as Part of Its Holiday Twitter Campaign

Need some cheer? Try tweeting at the Dutch beer brand

Home delivery is a big trend these days, with car services like Uber and Lyft teaming with brands for one-off campaigns. Now Heineken is putting its own twist on the trend by partnering with lifestyle website UrbanDaddy to deliver pale lager.

On Thursday, the Dutch beer brand launches a Twitter campaign encouraging people to tweet why they want to win a Heineken-themed holiday party, with the hashtag #SparkMyParty. The winners will receive a box of holiday party goods, including of course, Heineken beer.

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