Until now, social TV has been about sharing and talking about your favorite TV shows online, but Youtoo is taking the idea of social TV to a whole new level, offering to actually put social networkers on TV. Youtoo just launched this week with the goal of giving everyone 15 seconds of fame.
According to the service’s website, “Youtoo is the next frontier of social networking. It’s both a social network and a television network with advanced technology that makes them work together.” Basically, users can sign into Youtoo and then create a video of themselves to be broadcast on the Yootoo TV network, which is currently available in 15 million cable households in the US. You can record a 15-second ‘Fame Spot’, in which you select a show or topic to talk about, or you can record a ‘Social Shout Out’ where you share your thoughts live. Your videos can be shared on Web and mobile and, most excitingly, on TV!
According to the Daily Mail, the ‘Fame Spots’ will appear on what was previously the ALN network (now renamed Youtoo) and will be interspersed with re-runs of the X-Files, old Batman films and more. Of course, there probably won’t actually be that many people watching you, but CEO Chris Wyatt says, “It’s very hard to quantify what fame feels like to someone who’s not a celebrity. This is the closes thing to that at home.”
Youtoo plans to put over 150,000 people on TV in the first year and, as the fad catches on, it will probably be even more. While I don’t know how many people will actually want to share videos on an obscure television channel, I think the possibilities for using this technology in mainstream media are huge! Can you imagine the impact it would have on ratings if major networks would give viewers the opportunity to voice their opinions in videos that aired live during prime time? Pretty sweet, right?
If you want to be on TV you can upload a video via the Youtoo app. There are a few rules though, as your video needs to be fit for network TV. No foul language or lewd behavior, no hate speech and no trademarked material allowed (music, TV clips, logos, websites, etc.)!
What’s your take on Youtoo? Do you think you’ll be uploading a video for your 15 seconds of fame?
Megan O’Neill is the resident web video enthusiast here at Social Times. Megan covers everything from the latest viral videos to online video news and tips, and has a passion for bizarre, original and revolutionary content and ideas.