Yahoo Confirms Plans to Acquire, But Not 'Screw Up,' Tumblr
Yahoo has officially announced its plans to acquire Tumblr for $1.1 billion. Much like Facebook's $1 billion acquisition of Instagram in 2012, Yahoo's latest purchase will bring the company a younger user base with the promise of more revenue.
Yahoo has officially announced its plans to acquire Tumblr for $1.1 billion. Much like Facebook’s $1 billion acquisition of Instagram in 2012, Yahoo’s latest purchase will bring the company a younger user base with the promise of more revenue.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in