Wayin Launches Real-Time Social Search Engine
The new social search engine enables brands and journalists to find and analyse social media data, to power real-time with social media audiences.
Lots of companies are trying to capitalize on fast-paced social media trends. Dataminr partnered with Twitter last year to identify breaking news by analysing Twitter’s massive data stream. Now, those in marketing will be able to search through the data streams of Instagram, Facebook, and Twitter with a new social search engine from Wayin, announced today.
According to Wayin CEO Elaine Feeney:
Social media sites today are full of so much information that it’s often difficult for social media marketers to find the right content when it matters, and then be able to act on it in a timely manner.
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