Israeli Hotel U Coral Beach Club Eilat Has a Unique Way of Connecting Guests to Facebook

U Coral Beach Club Eilat, a hotel in Israel, is taking sharing vacation photos and checking in to the next level thanks to a collaboration between parent company Fattal Hotels and digital ad agency Ecaliptoos.

UCoralBeachClubEilat650U Coral Beach Club Eilat, a hotel in Israel, is taking sharing vacation photos and checking in to the next level thanks to a collaboration between parent company Fattal Hotels and digital ad agency Ecaliptoos.

Hotel guests receive RFID (radio-frequency identification) bracelets that are tracked by sensors in 16 different stations, and the bracelets automatically connect users to their Facebook accounts and post their experiences in real-time.

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