Twitter Shuffle: COO Adam Bain Out, CFO Anthony Noto Adds COO Role

The revolving door at Twitter has made its way to the top levels of management, as chief operating officer Adam Bain announced that he is stepping down to “explore opportunities outside of the company.”

The revolving door at Twitter has made its way to the top levels of management, as chief operating officer Adam Bain announced that he is stepping down to “explore opportunities outside of the company.”

Chief financial officer Anthony Noto (pictured) will shift into the COO role at the social network, and Twitter said Noto will keep managing its live content business and take over revenue-generating segments including global ad sales, data, revenue products and mobile ad exchange MoPub, as well as global partnerships and business development.

Twitter said the current leadership team overseeing those areas will report to Noto, including vice president of global revenue and operations Matt Derella.

Noto will remain Twitter’s CFO until a replacement is named.

CEO Jack Dorsey said in a release announcing the moves:

Since joining Twitter in 2010, Adam has built an amazing team and a global business from the ground up. I’m grateful to Adam for everything he’s done for Twitter, and for his leadership and friendship over the years. I can’t wait to see what he does next.

Anthony is a passionate leader who has shown an unmatched depth of financial expertise as our CFO. He’s also a stellar operational leader and consistently shows a capacity to take on more. Anthony’s leadership as our COO, combined with Matt’s proven track record leading global sales, gives us confidence as we drive towards our goal of GAAP (generally accepted accounting principles) profitability in 2017 to ensure that Twitter continues to serve more and more people.

Bain added:

It has been a privilege and honor to work alongside Jack and the entire Twitter team to help build one of the world’s most unique and powerful platforms that exists today. The past six years have been incredible, and I’m inspired by what Twitter has become and what it will be in the future. Anthony and I have worked side-by-side since he joined Twitter in July 2014, and I have full faith in what he and the teams will accomplish in the future.

And Noto said:

I am honored by the trust that Jack has placed in me to take on this new role. I’ve enjoyed nothing more than partnering every day with Adam in striving to achieve Twitter’s goals, and I will always be grateful for his tremendous contributions. I look forward to leading this team and capitalizing on our recent momentum of accelerating audience and engagement metrics.

Readers: What are your thoughts on the latest shakeup in Twitter’s corporate ranks?