Social networking and news-sharing platform This. launched its This. Reader application for iPhone, allowing members to scroll through their feed of shared news stories without being at the computer. The This. platform allows each user to share one link per day, whether a news story or otherwise, in an effort to “cut through the noise” and highlight the best of the Web’s content.
The This. platform is still invite-only, so the app also requires an existing membership for access. Members can browse two feeds of content based on users they’re following or posts from the general community.
Users can view linked articles, share links or give thanks to other users without leaving the app. A “Next” button allows users to transition from one story to the next without bouncing back to the main This. news feed.
Installing the app also allows users to share content from Safari on their phones by activating the “This.” button in the browser’s share menu.
While this initial version of the This. Reader app lacks some of the website’s features, founder and CEO Andrew Golis assured users that additional features are coming, including the ability to search for users to follow and check their thanks and shares.
This. Reader is available to download for free on the iTunes App Store.