The New York Times Picks Up Gawker's Mark Penn/WSJ Story

The Times digs in to on Gawker’s story by Hamilton Nolan about Burson-Marsteller using CEO Mark Penn’s Wall Street Journal column to directly drum up new business for the agency, and secures what Nolan could not. A statement from Penn himself:

In a statement, Mr. Penn, who declined to be interviewed, said that he had not seen the message until after it was sent, and that “nothing was done nor likely to be done as a result of it.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in