Sony Pumps Up MobiTV's Music Video Library
Sony BMG Music Entertainment just signed a deal with MobiTV to add 2500 music videos to their library, according to MediaPost.
This is on top of MobiTV’s already extensive music-related support, with seven music channels of videos and long-form concerts available to its two million subscribers, including content from Universal and Warner.
MobiTV also allows for custom video channels, such as Sony’s recent launch of Avril TV, a branded channel that lets Avril Lavigne fans watch all her videos, view photos, or access her MySpace page from their cellphone.
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