Social readers now have another option for following their favorite friends and authors: Readmill for iPhone. The experience is comparable to a union of Kindle and Last.fm.
The app is extremely social – like a reading party across the interwebs. Bookworms can highlight passages that can be shared shared across various social platforms and discussed amongst readers on Readmill’s internal social network. You can also view highlights from other users in your current book, while tweeting your author’s twitter handle.
Your Readmill’s bookshelf is supported by a personal cloud storage space that’s accessible from any iOS device. Readmill currently supports various eBook formats like PDF, Adobe DRM, and ePub. Readers can purchase more books from over 30 retailers including Kobo and Feedbooks. Readmill is highly unlikely to team up with popular bookseller, Amazon, who has its own social book club, Shelfari.