Poll: What Should You Do When Potential Clients Ask For a "Plan" In Advance of Hiring

The question has been posed before, but we feel it is worth asking again. Agencies: what do you do when a potential client wants a “free tactical plan” before making a decision to hire you?

PR professionals: what do you do when in the interview process the hiring manager asks you the same question?

This dilemma was recently brought up by Nicole Jordan, Director, PR & Communications at online advertising company Rubicon Project. A friend of hers was asked to give a “tactical plan” to a company who would then wait one to two months before deciding whether or not to hire him or her.

This leads to our latest poll question:

What

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