Pinterest Planning Calendar for Holidays, Seasonal Events

Pinterest users like to plan ahead for holidays and other seasonal events—way ahead—and the social network provided a planning calendar for brands and users looking to keep up.

Pinterest users like to plan ahead for holidays and other seasonal events—way ahead—and the social network provided a planning calendar for brands and users looking to keep up.

Pinterest said in an email to SocialTimes that 45 percent of its users begin planning for holidays at least 60 days in advance, 21 percent higher than the general population, with some starting the pin-saving process up to four months before the actual date and ramping up as it gets closer.

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