Matt Drudge: "Assignment Editor for the National Press Corps"

Wonder what the cable networks look at to choose how much to focus on a certain story? Curious as to why your client got bumped from a scheduled appearance this week?

It may have a lot more to do with Matt Drudge than you think.

According to Kevin Madden, who was Massachusetts Gov. Mitt Romney’s campaign press secretary during the GOP primary, Drudge, “…serves as an assignment editor for the national press corps. If he has a story up, you know the cable networks are going to cover it all day.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in