Localicious Bucks The iPhone First Trend

Localicious is yet another local discovery app, but what has caught my attention is the fact that it is launching first on Android rather than iPhone. During the last several years mobile app developers have been writing their apps first for the iPhone, and then later come out with an Android version. Some developers, like Instagram, have never created an Android version.

According to GigaOm, a reason why WhitePages is releasing Localicious first is Android’s location services that enable the company to achieve its advertising goals.