Industry Experts: Amp Up Your Super Bowl Sunday Social With These Tips
As a publisher, this is prime time to capitalize off of a moment where your audience, and potential new readers, are super tuned in.
With Super Bowl 50 fast approaching, the lure of a promising half time show and fresh commercials is sure to draw in large audiences – especially on social. In fact, last year’s big day was the most tweeted about NFL game ever – and this year will likely be no different. As a publisher, this is prime time to capitalize off of a moment where your audience, and potential new readers, are super tuned in.
In my role as vp of content at Playbuzz, I work with major sports teams and brands, including Sports Illustrated, NFL teams, The Chive, MLB, Fox Sports and more, all of which give me an inside look into what content garners the most engagement and attention from sports fans.
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