Hulk Hogan Content Update Comes to Crazy Taxi: City Rush

In one of the more unique crossover events in recent memory, iconic wrestling personality Hulk Hogan has teamed up with SEGA for a content update in Crazy Taxi: City Rush on mobile. This update, called the Hulkamania Takeover, will see players given the ability to hire Hulk Hogan as a taxi driver on their crew, receiving bonus fare for every crash, smash and user pickup made with Hogan behind the wheel. In addition, this update introduces new video replay-sharing abilities via Kamcord integration, and will allow users to win themed merchandise or in-game premium currency for sharing video replays with their friends.

Players can hire Hulk once for free to start, or additional times for premium currency.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in