GraphEffect Secures $2 Million in Funding to Expand Its Facebook Ads API Services
GraphEffect, a Facebook tab application developer and marketing platform with Ads API access, announced $2 million in new funding today. Secured from Matt Coffin formerly of Experian Interactive, audience targeting service provider x+1’s president Stephano Kim, and several VC firms, the money will be used to expand the company’s service offering and make hires for its technology and sales wings.
The funding indicates growing investor interest in the Facebook Ads API as a crucial part of any online marketing strategy.
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