Facebook to Drive Ford Contest
Ford will use Facebook and other social-networking sites to drive its Fusion 41 challenge, in which eight 2010 Fusion and Fusion Hybrid owners will be chosen to compete in a relay race to demonstrate the vehicle’s features, with each owner choosing four friends to participate, Inside Facebook reported.
A new Fusion provided by Ford will rotate between team members every 41 hours for three weeks, and new tasks must be completed each time the car changes hands, with each challenge recorded through Facebook posts, photos and videos.
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