Facebook appears to be testing a new spam filter for Facebook Pages, providing a new column within Pages called “Spam”. While we haven’t been able to tell if the system is based on a new automatic spam filtering system or if it is for all manually flagged posts, it’s interesting that the company has created a new spam wall. It definitely illustrates how large of a problem Facebook Page spam has become.
While it was probably inevitable that Facebook would begin implementing more obvious spam filters, this is among one of the more public types of spam filters. So far, all the people I’ve spoken to have not found any content within this new “Spam” column, but my guess is that all old content has not been placed in the column but any new spam will begin showing up there.
My assumption is that the spam filters are similar to those implemented within blogs through tools like Akismet, the default spam filter for WordPress sites. While we’ve reached out to Facebook for more information about this new spam filter, it’s pretty clear that Facebook is stepping up all techniques to combat the ongoing problem.
Thanks to Jason Beckerman for the tip!