Sharing Spree is a daily deal site that is set up to donate between 10-15% of every deal sold to a non-profit or school in Portland, Nashville and Birmingham. The site works with well-known causes like American Cancer Society & Meals on Wheels to small, local charities that could really use a boost to donations. What a perfect social media operation for today’s economy.
Nashville, Birmingham and Portland were chosen because their suburban populations and demographics were consistent with Sharing Spree’s targeted customer base, according to Dana Free, director of non-profit relations for Sharing Spree. “Another reason was the opportunity to work with the many great schools and non-profits in those areas. Also, most of the members of the Sharing Spree team are local to these cities.”
This unique twist of combining daily deals with philanthropy has led Sharing Spree to 500% subscriber base growth since January, and even better, the site has now donated $167,000 to non-profits and schools.
Every day, Sharing Spree features a deal between 50 to 90 percent off at local restaurants, hair and nail salons, spas, shows, events, car detailing, wineries, personal service providers, photographers and many other businesses. Rather than only focusing on the high-dollar, touristy-type businesses, Sharing Spree strives to drive business to the smaller, lesser-known names.
Sharing Spree targets women with deals like massages and facials, baked goods, and trampoline playtime for the kids. Its primary demographic is middle to upper class women between the ages of 30 to 60, both stay-at-home and professional, many with children.
While Sharing Spree is combining deals a featured non-profit receives 10 percent of the proceeds of the daily deal. On top of that, the buyer chooses an organization from about 150 participating non-profits that receives five percent of every deal they buy—each and every time. So far, Sharing Spree has donated more than $167,000 to non-profits and schools.
“Our non-profit partners take an active role in helping to promote Sharing Spree’s deals to its members and constituents and encourage them to support the organization by buying amazing daily deals,” concludes Free.