Copa América Centenario 2016 on Instagram, Twitter

Chile defeated Argentina on penalty kicks Sunday to win Copa América Centenario 2016, and the entire tournament generated more than 231 million interactions on Instagram from June 3 through 26, from over 40 million users.

Chile defeated Argentina on penalty kicks Sunday to win Copa América Centenario 2016, and the entire tournament generated more than 231 million interactions on Instagram from June 3 through 26, from over 40 million users.

Instagram said in an email to SocialTimes that the number of users interacting was up 33 percent compared with 2015 Copa América Chile, adding that total interactions were up 25 percent from last year’s tournament.

According to Instagram, the most engaged players during Copa América Centenario 2016 were:

  1. James Rodriguez
  2. Dani Alves
  3. Leo Messi
  4. Arturo Vidal
  5. Angel Di Maria
  6. Sergio Leonel Agüero
  7. Alexis Sanchez
  8. Juan Cuadrado
  9. Gary Medel
  10. Ezequiel Lavezzi

The players with the largest growth in followers during the tournament were:

  1. Messi, 2 million
  2. Rodriguez, 911,000
  3. Luis Suárez, 631,000
  4. Di Maria, 335,000
  5. Gonzalo Higuaín, 264,000
  6. Javier Mascherano, 252,000
  7. Alves, 251,000
  8. Agüero, 238,000
  9. David Ospina, 217,000
  10. Sanchez, 213,000

The top hashtags of Copa América Centenario 2016 were:

  1. #copaamerica
  2. #copaamericacentenario
  3. #fifa
  4. #soccer
  5. #messi
  6. #futbol
  7. #argentina
  8. #colombia
  9. #copaamerica2016
  10. #copa100

The most-used emojis during the tournament were:

Instagram2016CopaAmericaTopEmojis

This photo drew the most likes, more than 2 million:

A photo posted by Leo Messi (@leomessi) on

And this photo was tops in the last 24 hours of the event, with more than 308,000 likes:

As for videos, this one was tops, with more than 4.4 million views:

Miguel Layún (@miguel_layun) has provided a valuable spark to the Mexican national team (@miseleccionmx) in the Copa America Centenario. “It means a lot to be part of the national team,” Miguel says. “This is the dream of everyone who plays football. Playing for my country in a tournament like this makes it even better.” With a draw against Venezuela in their most recent match, Mexico has advanced to the quarterfinals and have not been beaten in 22 straight competitions. Miguel, who became a father last year, says his son is his biggest motivator. “Being a dad makes me feel like I have to do my best even more than ever,” he says. “Now, I have the eyes of my child looking at me, and I want to be a good example for him!” Video by @miguel_layun

A video posted by Instagram (@instagram) on

Meanwhile, Twitter said the most mentioned players during the tournament, from June 3 through 26, were:

  1. Messi
  2. Higuaín
  3. Mascherano
  4. Di Maria
  5. Rodríguez

And the five most-mentioned teams were:

  1. Argentina
  2. Chile
  3. Colombia
  4. Brazil
  5. Venezuela

The three matches that generated the most tweets were:

  1. Argentina vs. Chile (final match)
  2. U.S. vs. Argentina (semifinal)
  3. Argentina vs. Panama (group stage)