Playdom has a new hit on its hands in the form of City of Wonder, a city sim that has pulled in millions of users in its 10 days of growth so far. The game leads this week’s AppData list of fast-growing Facebook games by daily active users.
It’s difficult to tell just yet how much of City of Wonder’s success is due to Disney’s marketing dollars, and how much can be attributed to the game itself. Today, we’re seeing a gain of 438,684 DAU; in a week or two, if those DAUs stick around, we’ll know that the game is standing on its own merits.
One note before the list: Facebook has changed its reporting formula for apps to stop counting likes and comments on stream content toward total users. The most affected category is mobile apps, though, so stats for games shouldn’t change too much.
Here’s the AppData top 20:
Top Gainers This Week – Games
|1.||City of Wonder||824,870||+438,684||+114%|
|7.||Kingdoms of Camelot||773,238||+69,188||+10%|
|9.||開心 Lounge Bar||319,743||+68,225||+27%|
|13.||על כל הקופה||81,942||+43,251||+112%|
|17.||Top Eleven Football Manager||77,810||+38,814||+100%|
FarmVille comes in at number two, but with a caveat: the game hasn’t really gained any DAU, when considering a time span longer than a week. Several other large, older apps on the list are present for the same reason, including Pet Society and Ninja Saga.
Millionaire City, while a few months old now, has a better story. The Digital Chocolate city building game has kept up steady growth, just like several other strong niche offerings, like Nightclub City, which is the next game down, and Kingdoms of Camelot, which has taken nine full months to reach its current position. Bubble Island also fits in this general slow-burn category.
Car Town, about two months old, is still motoring along. The Cie Games title has been around long enough now for us to trust that its stickiness factor, or its DAU as a percentage of MAU, has really settled in at the 20 percent mark, where most successful games are; this one will probably also be around for a while.
One thing there’s not much of on this week’s list is new games — Car Town is about as close as it gets. However, we should have a whole crop on the Friday list of emerging games.