Apple Unveils Clips Video-Creation App

The iOS app will allow users to combine video clips, photos and music into projects that can be shared with others

Apple unveiled Clips, a video-creation application that will allow users to combine video clips, photos and music into videos that can be shared through the Messages app on iOS or via social media.

Coming to iOS in April, the Clips app will allow users to capture new photos and videos within the app or import content from their photo libraries. Users will be able to add visual filters, speech bubbles, shapes and emoji to their projects, as well as “full-screen posters with animated backgrounds and customizable text.” Users will also be able to choose from a library of music soundtracks.

The Clips app will also include a Live Titles feature, which will allow users to create animated captions and titles using their voices. These captions will appear on the screen in sync with a user’s voice. Once a caption or title has been added, users will be able to customize it with different text and punctuation, as well as emoji. The Live Titles feature will support 36 different languages.

When a project is finished, users will be able to share it with others directly through the Messages app or upload it to social media. When sharing through the Messages app, the Clips app will suggest users to send the video to, based on the individuals who appear in the video.

In a press release, Susan Prescott, vice president of apps product marketing at Apple, commented:

Clips gives iPhone and iPad users a new way to express themselves through video, and it’s incredibly easy to use. The effects, filters and amazing new Live Titles we’ve designed for Clips let anyone make great-looking, easily sharable videos with just a few taps.

The Clips app is expected to launch for free on iOS in April.

Images courtesy of Apple.