From the Like-A-Lot who “likes” everything you to do the lyric lover, the food-ographer, and the oversharer, Altoids is honoring the stars of Facebook with their new Curiously Strong Awards and musical tribute.
The Curiously Strong Awards let you award your Facebook friends in a variety of categories. Which of your friends is the “Lyric Lover”? Which is the “Friend Tycoon”, the “Jet Setter” or the “Advice Addict”? You can award your friends on the Altoids Curiously Strong Awards Facebook page.
Altoids explains how the awards work on Facebook, and what makes these Facebook stars so special:
“The Altoids Curiously Strong Awards are a tribute to the stars of your social network. These distinguished friends can be unusual to say the least; but we love them because they make Facebook wonderful. Their excessive liking and ridiculous wall posts have become our escape from the monotony of the real world. Without these friends, Facebook would just be the local news.”
But the best part about this campaign isn’t awarding your friends…it’s the amazing music video tribute that Altoids made to go along with the campaign. The catchy song begins, “This is a tribute to the stars on Facebook…post on, my friend, post on!” It then goes through the list of the categories of Facebook stars, explaining what makes them who they are.
I’ve got a feeling this song will be stuck in my head for weeks to come. What do you think of Altoids Curiously Strong Awards, and their musical tribute? Are you friends with all the “Facebook Stars” they talk about in the song? Which category are you in?