'Tis the season for those weird bowl names

With the college-football bowl season getting into full swing, we're entering the time of year when corporate sponsorship yields some of its oddest names. Some are odd in a merely clunky way—for instance, the San Diego County Credit Union Poinsettia Bowl. Some are vaguely slapstick, like the Chick-fil-A Bowl. Others sound cheesy, like the AutoZone Liberty Bowl—or, in the case of the Papajohns.com Bowl, extra-cheesy. Then there are the puzzling ones, like the Insight Bowl, which will pit Kansas against Minnesota at Sun Devil Stadium in Tempe, Ariz.