Kohl's Had an Oscar Night to Remember With Its Funny Lip-Dub Acceptance Speech Ads

See all four Anomaly spots

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

A few days ago, Anomaly debuted the first spot in its Kohl's Oscars campaign, which took a snippet of Cuba Gooding Jr.'s 1997 acceptance speech for Best Supporting Actor … and put it in the mouth of a dad who just won the pick of movie night. 

On Sunday night, we got to see the other three ads that accompany that one, featuring other acceptance speeches in less sparkly contexts. 

"Ever since I was a little kid, I wanted this," says a beaming little girl whose brother's just gifted her the front seat in the car.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in