Jack Link's Causes a Meaty Rain to Fall on Omaha for National Jerky Day

A dream come true for Nebraska

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Beef jerky raining down from the sky. We've all dreamed about it. I'm pretty sure it's prophesied in the Bible somewhere. Well, Jack Link's and ad agency Carmichael Lynch brought the fantasy to life on Tuesday night to celebrate the second annual National Jerky Day, which, of course, is today (as if you didn't already know). Thousands of Jack Link's packages with tiny parachutes were dropped from a helicopter over the Omaha Champions Village baseball complex.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in