Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Over at Adland, caffeinegoddess tells us that a new service that offers frequent-flier miles for watching ads has already signed up Continental, Delta, U.S. Airways and Northwest Airlines. As the service, e-Miles, appears to be up and running, we just may have to serve as a guinea pig and see how this works. Adland says that people who sign up not only have to watch the ads, they have to answer three questions about each one.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in