Here’s a site that tells the design history of some well-known corporate logos. My favorite might be Jagermeister: “This logo for this popular and well known alcoholic beverage dates back to the days of noble gentlemen, hunters and later, holy Hubertus, and is based upon the legend of Hubertus as written by Father Diethard H. Klein. This legendary tale talks about the hunters warnings to not hunt in the forest and the meadows and the fate that he suffers when he meets with the animal. The animal turns and faces him and hunter sees before him a cross placed above the antlers, with the animal offering the hunter forgiveness so that it may be set free.” Bottoms up! Via Jason Kottke.
—Posted by Tim Nudd