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The Grammy Awards will make even a long-maned, bearded, hard-rock dude head bang to Taylor Swift, according to this new ad from TBWA\Chiat\Day.
It's a preposterous conceit, even if Taylor Swift's long hair at last year's Grammys show generated the illusion of impressive head banging skills. Hard-rock dudes do not head bang to pop-country music. At least not in public places—even while wearing earbuds.
At the same time, the idea that a fictional hard-rock dude could do so, if he wanted, because nobody would be able to tell what he was actually listening to, is kind of clever.
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