Do you need ethics to work in advertising?

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Advertising is already short on heroes, and it may have lost another one. Veteran creative director Dave Trott, shown here, author of the brilliantly written How to Get Your First Job in Advertising (PDF link here), has admitted he got his first job by straight-up lying. On his blog for London’s CST Advertising, Trott says he landed his first copywriting gig by swiping a friend’s work from New York. Later, on a pub outing with his boss, Trott decided to fess up.

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