Disabled dancer going with the flow for Visa

Saatchi & Saatchi London created this fun new spot as part of its European "Life flows better with Visa" campaign. It stars Bill Shannon, a freestyle dance artist who was born with a degenerative hip condition and has come up with a fascinating way of dancing on crutches. Some are ragging on Saatchi for essentially copying a music video by the band RJD2 that also features Shannon. And that's a fair point, though it's still nice to see Shannon getting a wider audience through advertising. Visa has posted a behind-the-scenes video from the shoot to its YouTube channel. And check out a short documentary about Shannon here.

—Posted by Tim Nudd