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Detroit has an Institute of Arts? Once I let that sink in, I enjoyed these new spots from Perich Advertising + Design and Head Gear Animation, directed by Julian Grey. (A second one is here.) There's been a wave of animated commercials of late (those Minnesota Lottery spots spring to mind), but these promote a museum, so don't expect to scratch and win. In fact, please don't scratch the paintings, or the classic Ford tailfins, or the Red Wings jersey collages—or whatever it is they have on display.
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