Despite Logan and Deadpool, Don't Expect a Flood of R-Rated Superhero Movies

Why PG-13 remains the sweet spot for studios

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Logan hit theaters this weekend, promising moviegoers their last chance to see star Hugh Jackman as Wolverine, the character he first brought to the big screen 17 years ago in the first X-Men movie.

He’s played the character in each of the franchise’s installments, even if it was just a brief cameo, providing a point of consistency in a series of movies that’s jumped through time and offered often conflicting takes on continuity. He’s been the one point of consistency, something that speaks to Jackman’s fantastic take on the role and has been largely possible because the character basically doesn’t age, meaning he can look more or less the same in a story taking place in 1945, 1962 or 2015.

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