Cuervo to unleash colorful tequila pushers

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If you live in New York, Chicago or San Francisco, you’ll be battling for taxi cabs this Thursday with a bunch of fools done up in full-body paint. They are invading those cities to celebrate something called National Flavors Day, which sounds like a legitimate holiday but is actually a marketing ploy concocted by Jose Cuervo to introduce three new Cuervo Flavored Tequilas: Citrico, Oranjo and Tropina. According to the press release, these alien creatures will “pour onto the streets … to spread the message of National Flavors Day during various commuter times to inquisitive onlookers.”

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