Costa Rica beer kicks Bud while it’s down

Imperialfactory
Imperialvolcano Y&R Irvine has no designs on Anheuser-Busch business, judging by the dismissive opinion of the St. Louis brewer offered in Y&R’s new ads for Costa Rica’s Imperial beer. Even now that it’s a Belgian beer, Budweiser gets no respect. Via Adland.

—Posted by Tim Nudd