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What's better than a selfie stick? A thirst-quenching selfie stick.
Over in Israel, Coca-Cola created a bottle that takes selfies of you when you drink from it. The so-called "selfie bottle" was made by agency Gefen for Coca-Cola Summer Love, Israel's largest outdoor brand event.
"Users tag themselves and their friends in photos on Coca-Cola's social media assets," Gefen explains. "It really does the trick and makes the partygoers more present and active during the event, knowing they can share their special moments just by drinking."
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