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Tim Nudd
Cannes Memories and Predictions From 10 of the World's Top Creatives Tales from the Croisette

• David Lubars Worldwide chief creative officer, North American chairman, BBDO Favorite ad ever in Cannes: BMW Films, but not because I was one of its creators. I like it because it broke…

June 9, 2014, 9:45 PM EDT

Ad of the Day: Nike's 5-Minute Animated World Cup Film Has Humans Everywhere Cheering Attack of the clones

Last week we wondered if another marketer had managed to out-Nike Nike with a flashy short film around the World Cup. Nike probably didn't care, though, as it was busy…

June 9, 2014, 1:47 PM EDT

25 Campaigns That Will Win Lions in Cannes From Chipotle to Volvo Trucks, here's the work to watch

It will surely be an epic festival for Volvo Trucks. But who else will go Lion hunting in Cannes this year? Adweek again partnered with Leo Burnett for this preview of…

June 8, 2014, 8:15 PM EDT

Breathe Right Gallops to the Belmont Stakes, Betting on a Horse Wearing a Nasal Strip New ad and product giveaway

On Saturday, California Chrome will try to become the 12th horse to win the Triple Crown when he races in the Belmont Stakes. But to Breathe Right, his success isn't…

June 6, 2014, 2:12 PM EDT

Did Beats by Dre Just Out-Nike Nike With This Incredible World Cup Ad? Neymar Jr. and a galaxy of other stars

Good lord, Beats by Dre is getting great at sports commercials. We wrote at length last month about how the music company and ad agency R/GA have teamed up to make…

June 5, 2014, 1:05 PM EDT

What Happens When Two Creative Directors Make Their First Music Video Martin guys cross over

IDEA: In their storytelling and filmmaking techniques, ads and music videos overlap only superficially. Having worked on plenty of the former at The Martin Agency, Brig White and Evan Parsons…

June 5, 2014, 8:26 AM EDT

The Greatest Advertising Idea Ever Is Here, and It Will Make You Hate the Business A game changer, without a doubt

"Who needs a fucking idea these days when you've got an awesome piece of tech?" Those are the wise words of Steve Back from Ogilvy Australia in the case study below,…

June 4, 2014, 3:01 PM EDT

YouTube Supports Gay Athletes in Star-Studded Ad for LGBT Pride Month 72andSunny spot is themed #ProudToPlay

Jason Collins. Michael Sam. Robbie Rogers. It's been an eventful couple of years for athletes coming out publicly in professional sports. And now, YouTube, a longtime supporter of gay rights,…

June 3, 2014, 1:50 PM EDT

Ad of the Day: Dad Has the World's Toughest Job, Too, and It's Nothing Like Mom's American Greetings does a Father's Day version

For Mother's Day, American Greetings and ad agency Mullen produced one of the year's big viral advertising successes, "World's Toughest Job," in which real people interviewed for a hellish-sounding position…

June 3, 2014, 10:21 AM EDT

Follow Newcastle Brown Ale on Twitter, and It Will Send You a Check for $1 Yes, one-millionth of a million dollars

It pays to follow Newcastle Brown Ale on Twitter. Not much, but it pays. The British beer brand continues its tongue-in-cheek ribbing of traditional marketing by pledging Monday night to pay…

June 2, 2014, 9:59 PM EDT

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