Trust Dennis Hopper with your retirement | Adweek Trust Dennis Hopper with your retirement | Adweek
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Trust Dennis Hopper with your retirement

Hopper_2 The Onion has posted an amusing piss-take opinion piece about Saatchi’s Ameriprise ad campaign with Dennis Hopper. A couple of excerpts: “Retirement planning means a lot of decision making, and thank God I have the soothing presence of that amyl nitrate–huffing, obscenity-screaming, psychosexual lunatic from Blue Velvet to guide me through it.” “When I hear him in those commercials, it’s the familiar voice of a coke-dealing, LSD-fueled hippie cowboy biker putting me at ease.” “Dennis Hopper is more than just the one-eyed, filthy megalomaniac villain from Waterworld: He’s a symbol of smart, responsible preparation for one’s golden years.” See a couple of Hopper’s Ameriprise spots here and here.

—Posted by Tim Nudd

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

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