Target Gift Card Converts Into a Small Model Airplane | Adweek Target Gift Card Converts Into a Small Model Airplane | Adweek
Advertisement

Target Gift Card Converts Into a Small Model Airplane All the pieces to build a balsa glider

A toy from my childhood, the balsa glider, stages a holiday comeback thanks to Target's intricate Bullseye Flyer gift card, designed by artist Michael Bartalos. The card comes packaged with all the pieces to build your own balsa glider, along with a landing strip and pilot's license. Now, these gliders, as I recall, were about as aerodynamic as frankfurters, and usually sputtered straight to the ground, quickly lost forever through the slats of sewer grates. Still, as I also recall, you could use the tiny wooden pieces to poke out other kids' eyes. And the small fuselages were extremely delicate—swiping one from your snot-nosed younger sibling and snapping it to splinters was a joyous way to make said sibling cry. Plus, they didn't taste half bad. Kind of like airline food. Happy landings, Target! More images after the jump. Via PSFK.

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics: Holidays, Target
Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

Click to Subscribe to AdFreak RSS

Advertisement